Light Headed About Hats

In a Cornell Daily Sun article called Getting Light Headed: Hats and Accessories, writer Alex Harlig says that “what’s great about head wear is that it can change the way your outfit presents itself.”

Looks that are typical or expected, she continues, can increase the strength of the overall outfit, while a contrast look can bring “new life to all of the elements involved.” In other words, a fur felt fedora can finish off an elegant suit with finesse or it can add a touch of class and style to a grungier, edgier outfit of torn jeans and distressed leather jacket.

She finishes off to say that if a hat doesn’t bring about the desired effect for you one day, it might just well happen the next. In other words, don’t give up: maybe it was the wrong outfit or attitude. Hats can be very tricky, you know.

Thanks for reading,
Steve Singer
CEO Hartford York

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Published in: on October 29, 2009 at 3:09 pm  Leave a Comment  

Try Your Hats on at Home

I’m running a completely new promotion that’s truly no risk. Usually you have to be signed up on my email list to get these special deals, but I’m so darn excited about this event, I’ve just got to let the hat out of the bag!

Okay, here’s the deal: until Tuesday, October 27, 2009, you get the opportunity to try on all the hats you order — at home. Just buy two or more hats at HartfordYork.com, and I’ll spring for the shipping — both ways.

It’s easy — here’s how it works:

After you’ve placed the first hat or cap in your cart, click “Continue Shopping” to add the second (or third, or fourth – there’s no limit!). Order at least two and you will receive Free Ground Shipping.

  • Trying on your hats: If your mirror says, “NO WAY!”, place the hat to be returned in the same package (in perfect condition), within 7 days.
  • Returning: Each hat will come with a prepaid return label. We pay the return shipping.
  • Hurry, it’s almost Tuesday. Order now, thank me later.

    Steve Singer
    CEO Hartford York

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    Published in: on October 22, 2009 at 7:12 pm  Leave a Comment  

    Distracted By My Hat

    Jonathan Richard Wool Ivy Cap - The Vintage County at HartfordYork.com

    A study on “inattentional blindness” is to be published in an upcoming issue of Applied Cognitive Psychology — and its findings are startling (to most).

    It seems that people using their cell phones are so distracted, and pay so little attention to things happening around them, that they fail to notice bizarre occurrences taking place. Bizarre like a unicycling clown.

    Dr. Ira E. Hyman, Jr. of Western Washington University, is head researcher of the study and says that cell phone users were the group most prone to oblivious behavior (as compared to individuals walking alone, in pairs, or listening to their ipods). Only one-quarter of them noticed the unicycling clown, while pedestrians not not using a cell phone noticed the clown over half the time.

    Now, Dr. Hyman, that’s all very interesting and I agree that all cell phone use while driving a motor vehicle should be banned. However — in the interest of science and all that, I think you should know that when you’ve got me in my stockroom, trying to decide between a couple of glorious tweed caps, you could have the entire troupe from the Cirque de Soliel, dancing on stilts, and I wouldn’t see a thing. Just saying.

    Thanks for reading,
    Steve Singer
    CEO Hartford York

    If you called someone on your cell phone after reading this post, get free updates (and maybe a unicycle) by email or RSS.

    ScienceDaily.com source article

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    Published in: on October 20, 2009 at 7:03 am  Leave a Comment  

    Wired Baseball Caps Can Save Your Life

    1333 Minna Ball cap - The Que BarbaridadGizModo (The Gadget Blog) has got an interesting post about a hat that can actually save your life — especially for those of you who drive long distance for a living.

    It’s about a product called the SmartCap, and the title says it all: A Truck Driver’s Baseball Cap Could Be The Difference Between Life and Death.

    Originally designed for miners, the specially wired hat monitors a driver’s brain waves for signs of fatigue. If the sensors (fitted into the ball cap) see that the driver is getting sleepy, a message is sent to a computer screen in the driver’s cab, which flashes a warning alert. Apparently cell phones will also be enabled to receive the warning signal.

    Trials are promising, says the Australian-based research organization (CRC Mining) that invented the SmartCap, reducing driver fatalities by over 30 percent. The cap is to be worn by all its heavy vehicle operators at its mines in Australia beginning in December, and it’ll be interesting to monitor the stats in another six months time.

    I’d like to see airline pilots have this fatigue-detection technology installed in their caps; however, this wouldn’t be of value unless pilots actually wore their hats while flying.

    Thanks for reading,
    Steve Singer
    CEO Hartford York

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    Published in: on October 12, 2009 at 3:23 pm  Leave a Comment