Here’s my Indy press release:
As Americans battle a sluggish economy and record-setting gas prices, a night at the movies provides welcome relief. Indy fans ramp up the fun by dressing like their hero: and now they can get a free Crystal Skull Ball Cap with their Indiana Jones Fedora from HartfordYork.com
Each ray of sunshine helps in these days of soaring gas rates, increased food prices and an embattled U.S. dollar. Movies have long been a traditional form of escapism for the world-weary; and die-hard Indiana Jones fans, who wouldn’t dream of attending the latest Indy flick without their fedoras, are flocking to HartfordYork.com to take advantage of an exclusive offer.
“Some things are once-in-a-lifetime,” says HartfordYork.com’s CEO, Steve Singer, “and I believe that The Crystal Skull is the final culmination of the formidable talents of Lucas, Spielberg and Ford, and should be celebrated as such. As a hat retailer, a movie buff and personal major fan of the Indiana Jones series, of course I’m pleased to offer the Indy fedoras; but I’m also a hard-working family-man who is affected by the same things as everybody else – I drive less these days; I shop a bit more carefully; and I make choices.”
To make the choice of where to buy that movie-enhancing Indy fedora easier, Singer has come up his own special incentive, and is offering a free authentic Indiana Jones Crystal Skull Ball Cap with each purchase an Indiana Jones fedora from HartfordYork.com. This offer is good while supplies last, and is exclusive to HartfordYork.com.
You’re welcome!
(and thanks for reading)
Steve Singer
CEO Hartford York
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